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2005 Notebook PC Brand and Channel Loyalty in U.S. Medium-Sized Businesses


Published Date: October 2005
Published By: IDC
Page Count: 16
Order Code: R104-24924
 
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Table of Contents
IDC Opinion
In This Study
Methodology
Situation Overview
Brand Preferences: Current Ownership and Future Plans
Figure: Top U.S. Medium-Sized Business Notebook PC Ownership by Brand, 2005
Figure: Brands of Notebook PCs Being Seriously Considered for Purchase by U.S. Medium-Sized Businesses, 2005
Notebook PC Brand Loyalty: To Which Brands Are Medium-Sized Businesses Most Likely to Switch?
Figure: U.S. Medium-Sized Business Notebook PC Brand Loyalty, 2005
Table: U.S. Medium-Sized Business Notebook PC Brand Loyalty, 2005 (% of Respondents)
Table: Vendors That U.S. Medium-Sized Businesses Would Be Most Likely to Shift to for Future Notebook PC Purchases, 2005
Channel Preferences: Recent Purchases and Future Purchase Plans
Table: U.S. Medium-Sized Business Channel Preference for Recent and Future Notebook PC Purchases, 2005 (% of Respondents)
Table: U.S. Medium-Sized Businesses Channel Preference for Recent Notebook PC Purchases by Company Size, 2005 (% of Respondents)
Loyalty to Purchase Channels
Table: U.S. Medium-Sized Business Interest in Using a Different Channel for Future Notebook PC Purchases, 2005 (% of Respondents)
Figure: U.S. Medium-Sized Business Notebook PC Channel Loyalty, 2005
Future Outlook
Essential Guidance
Learn More
Related Research
Methodology
Synopsis

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