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Home > Business/Finance > Diversified Services > Marketing/Advertising/PR
Online Holiday Shopping Preview
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| Published Date:
November 2006
Published By:
eMarketer
Page Count:
17
Order Code:
R203-455
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- Impetus
- US Retail E-Commerce Holiday Sales, 2002-2006 (billions and % increase vs. prior year)
- Issues & Questions
- The eMarketer View
- Key eMarketer Numbers: Online Holiday Shopping
- Holiday Shopping Outlook
- US Holiday Retail Sales, 2002-2006 (billions and % increase vs. prior year)
- Attitudes of US Consumers toward Holiday Spending, September 2005 & September 2006 (% of respondents)
- Change in Holiday Sales Projections according to US Retailers, 2006 vs. 2005 (% of respondents)
- Change in Holiday Income Projections according to US Retailers, 2006 vs. 2005 (% of respondents)
- Greatest Challenges that US Retailers Expect to Face during the Holiday Season, 2006 (% of respondents)
- Market Trends
- US Q4 Retail E-Commerce Sales, 2002-2006 (billions and % increase vs. prior year)
- US Retail E-Commerce Sales, by Quarter, 2006 (billions and % of total)
- US Retail E-Commerce Holiday Sales, 2002-2006 (billions and % increase vs. prior year)
- Comparative Estimates: US Retail E-Commerce Holiday Sales, 2002-2006 (billions)
- Anatomy of the Online Holiday Season
- US Retail E-Commerce Sales, by Week Ended, Holiday season 2004 & Holiday season 2005 (billions)
- Change in US Retail E-Commerce Sales, by Week Ended, Holiday season 2005 (% increase vs. prior year)
- Top 10 Non-Travel Online Holiday Shopping Spending Days among US Home, Work and University Internet Users, November 1-December 16, 2005
- Consumer Trends
- Demographic Profile of US Internet Users Who Shopped Online for the Holidays, December 27-29, 2005 (% of respondents in each group)
- US Holiday Gift Spending, by Sales Channel, 2002-2005 (% of total and % change)
- Internet Access Location Most Frequently Used for Online Holiday Shopping according to US Internet Users, 2005 (as a % of respondents)
- Shopping Category Trends
- Retail Sales in November and December, by Category, 1970-2004 (as a % of annual sales)
- Leading Online Holiday Retail Categories* in the US, November 1-December 25, 2005 (billions and % increase vs. prior year)
- Fastest Growing Online Holiday Retail Categories* in the US, November 1-December 25, 2005 (% increase vs. prior year)
- Leading Online Holiday Shopping Categories among US Adult Internet Users, October 29-December 23, 2005 (millions and % increase/decrease vs. prior year)
- Internet Retailer Trends
- How Consumers Find Online Retailers
- Leading Reasons US Internet Users Shop Online during the Holiday Season, 2005 (as a % of respondents)
- Level of Concern about Holiday Season Internet Security according to US Internet Users, December 27-29, 2005 (% of respondents)
- Location Where US Online Buyers Typically Start Their Online Shopping, September 2006 (% of respondents)
- Factors that Influence Where US Online Buyers Decide to Shop, September 2006 (% of respondents)
- Web Sites Where US Internet Users* Researched Products They Bought Online or Offline during the Holiday Season, January 2006 (% of respondents)
- Advertising & Marketing Trends
- Online Marketing Strategies that US Online Retailers Plan to Increase for the Holiday Season, September 2006 (% of respondents)
- Web Site Features Offered by US Internet Retailers that They Expect to Be the Most Effective for Driving Holiday Sales, September 2006 (% of respondents)
- Marketing Promotions that US Internet Retailers Plan to Use this Holiday Season, September 2006 (% of respondents)
- Marketing Promotions that US Online Retailers Plan to Use to Generate Online Revenue from Loyal Customers during the Upcoming Holiday Season*, 2005 & 2006 (% of respondents)
- Ranking Retail Web Sites
- Top 20 Web Sites that Are Visited for Holiday Shopping according to US Internet Users, 2005 (as a % of respondents)
- Top Ten Most Heavily Visited US Retail Web Sites during the Holiday Shopping Season, November 1 - December 25, 2005
- Customer Satisfaction Scores of the Top 40 US Online Retailers, Spring 2006 (based on 100-point scale)
- Future Behavior of Customers of Online Retailers with the Highest and Lowest Customer Satisfaction Rankings in the Top 40 US Online Retailers*, Spring 2006 (based on 100-point scale)
- Related Information and Links
- Related Links
- Suggested Keywords for eStat Database
- Contact
- Report Contributors
- About eMarketer
- eMarketer's Core Expertise
- Dedicated Team
- A Trusted Resource
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