Industry Definition
Activities (Products and Services)
Similar Industries
Other Related Industries

Key Statistics
Current Prices
Constant Prices
Real Growth
Ratio Table

Market Characteristics
Market Size
Linkages
Demand Determinants
Domestic and International Markets
Basis of Competition
Life Cycle

Segmentation
Products and Service Segmentation
Major Market Segments
Industry Concentration
Geographic Spread

Industry Conditions
Barriers to Entry
Taxation
Industry Assistance
Regulation and Deregulation
Cost Structure
Capital and Labor Intensity
Technology and Systems
Industry Volatility
Globalization

Performance
Current Performance
Historical Performance

Key Competitors
Major Players
Player Performance
The Interpublic Group of Companies, Inc
Omnicom Group Inc
WPP Group plc
Incepta Group plc
Edelman Public Relations Worldwide
Waggener Edstrom Inc.
Other Players

Key Factors
Key Sensitivities
Key Success Factors

Outlook

List of tables
Table: Current Prices, 2001 to 2005 ($Mill, Units)
Table: Current Prices, 2001 to 2005 ($Mill, Units)
Table: Constant Prices, 2001 to 2005 ($Mill, Units)
Table: Constant Prices, 2001 to 2005 ($Mill, Units)
Table: Real Growth, 2001 to 2005 ($Mill, Units)
Table: Real Growth, 2001 to 2005 ($Mill, Units)
Table: Ratio Table, 2001 to 2005 ($Mill, Units)
Table: Ratio Table, 2001 to 2005 ($Mill, Units)
Table: Product and Service Segmentation (%)
Table: Product and Service Segmentation (%)
Table: Major Market Segments (%)
Table: Major Market Segments (%)
Table: Distribution of Employer Establishments by Employee Size, 2003
Table: Distribution of Employer Establishments by Employee Size, 2003
Table: Regional Shares of Establishments
Table: Regional Shares of Employment
Table: Regional Share of Industry Revenue
Table: Regional Shares of Establishments
Table: Regional Shares of Employment
Table: Regional Share of Industry Revenue
Table: Cost Structure (%)
Table: Cost Structure (%)
Table: Revenue Growth
Table: Revenue Growth
Table: Gross Product Growth
Table: Gross Product Growth
Table: Market Share (%)
Table: Market Share (%)
Table: Recent Trends in Revenues for Fleishman-Hillard
Table: Total Global Revenues
Table: Estimated Net Fee Revenue Growth
Table: Estimated Fee Income
Table: Recent Trends in Revenues for Fleishman-Hillard
Table: Total Global Revenues
Table: Estimated Net Fee Revenue Growth
Table: Estimated Fee Income
Table: Top 30 Independent PR Agencies (i.e. not owned by an Advertising Agency) - Revenues
Table: Top 30 Independent PR Agencies (i.e. not owned by an Advertising Agency) - Revenues
Table: Revenue Growth Forecasts ($Million, Growth%)
Table: Revenue Growth Forecasts ($Million, Growth%)