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Home  > Communications  >  Public Switching  >  Broadband

Quadruple Play Market Opportunity: 2007 - 2011


Published Date: February 2008
Published By: ARCchart
Page Count: 65
Order Code: R462-33
 
DescriptionTable of ContentsSimilar
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A. INTRODUCTION AND METHODOLOGY
A.1 Analysis method
A.2 Forecasting quadruple play markets
B. WHAT IS QUADRUPLE PLAY?
B.1 Defining quadruple play more clearly
Characteristics of current quadruple play networks
B.2 Potential quadruple play combinations
Starting points for quadruple play services
Fixed-mobile comparison
C. IDENTIFYING AND UNDERSTANDING THE QUADRUPLE PLAY OPPORTUNITY
Surveying potential quadruple play operators
Towards a formula for predicting the emergence of quadruple play
Taiwan
UK
France
US
Canada - the affect of geography
Brazil - potential for regional plays
The European puzzle
Applying the quadruple play formula
Scandinavia - ready and waiting
Eastern Europe - substantial potential
China, India and Korea
Mexico
Australia
Other regions
Summary of national market conditions for quadruple play
D. ANALYZING THE EFFECTS OF QUADRUPLE PLAY
D.1 What happens to churn?
D.2 Projecting subscriber numbers
D.3 Statistics from established quadruple play markets
D.4 Modelling the growth potential for new markets
Churn reduction
Stimulating uptake of other services
How long do the benefits from quadruple play last?
Separating the growth effects of quadruple play from other services
D.5 A revised formula for predicting the emergence of quadruple play
E. POINTERS, HURDLES AND RULES FOR IMPLEMENTING QUADRUPLE PLAY
E.1 Seamless versus pragmatic quadruple play
E.2 What existing quadruple plays tell us about implementation issues
Billing, service integration, support, helpdesks and propositions
Is there a business case for integrated support systems?
E.3 Value Chain for quadruple play components
E.4 Place-shifting, DVRs, devices and the walled garden
F. QUADRUPLE PLAY CASE STUDIES AND MARKETS
F.1 Rogers of Canada
F.2 PCCW in Hong Kong
F.3 France
F.4 The UK
G. FORECASTS
G.1 Forecasting assumptions
G.2 Global quadruple play homes and revenues
Global quadruple play homes
Global quadruple play revenues
G.3 North America
North American quadruple play homes
North American quadruple play revenues
G.4 South America
South American quadruple play homes
South American quadruple play revenues
G.5 Western Europe
Western European quadruple play homes
Western European quadruple play revenues
G.6 Eastern Europe
Eastern European quadruple play homes
Eastern European quadruple play revenues
G.7 Asia Pacific
Asia Pacific quadruple play homes
Asia Pacific quadruple play revenues
H. CONCLUSIONS
H.1 Tenfold growth by 2011
H.2 Direct service revenues dwarfed by savings from churn reduction
H.3 Canada, Hong Kong, Taiwan and Korea lead
H.4 Japan and Europe to follow
H.5 US lags behind initially
H.6 Rest of the world


List of Figures/Tables
Figure B-1: Evolution paths to quadruple play
Figure B-2: Worldwide landline and wireless subscribers
Figure B-3: Landline and wireless service revenues in the United States
Table C-1: Quadruple play / triple play operator comparison
Table C-2: Country analysis for quadruple play
Figure E-1: Value Chain for quadruple play components
Figure F-1: PCCW's quadruple play vision
Figure G-1: Global quadruple play homes 2007 - 11
Figure G-2: Regional quadruple play homes 2007 - 11
Figure G-3: Global quadruple play service revenues - 2011
Figure G-4: North American quadruple play homes 2007 - 11
Figure G-5: North American quadruple play service revenues - 2011
Figure G-6: North America accumulated churn savings - 2011
Figure G-7: South America quadruple play homes 2007 - 11
Figure G-8: South America quadruple play revenues - 2011
Figure G-9: South America accumulated churn savings - 2011
Figure G-10: Western Europe quadruple play homes 2007 - 11
Figure G-11: Western Europe quadruple play homes by country - 2011
Figure G-12: Western Europe quadruple play service revenues - 2011
Figure G-13: Western Europe accumulated churn savings - 2011
Figure G-14: Eastern Europe quadruple play homes 2007 - 11
Figure G-15: Asia Pacific quadruple play homes 2007 - 11
Figure G-16: Asia Pacific country breakdown of quadruple play homes - 2011
Figure G-17: Asia Pacific quadruple play service revenues - 2011
Figure G-18: Asia Pacific accumulated churn savings - 2011

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