Ready Meals in Italy
1. Definition
2. Strategic Overview
3. Market Size
Table 1: Retail Market for Ready Meals - Italy - 1994-1997
4. Market Segmentation
Table 2: Ready Meals Segmented by Main Ingredient by Volume - Italy - 1994-1997
5. Market Shares
Table 3: Frozen and Chilled Ready Meals Market Shares by Volume - Italy - 1996
6. Marketing Issues
6.1. Distribution
6.2. Package
7. Company Information
7.1. Argel / Societa Italiana Pollo Arena SpA
7.2. Mantua Surgelati SpA
Table 4: Financial Information on Mantua Surgelati
7.3. Nestlé / Buitoni
Table 5: Financial Information on Nestlé
7.4. Unilever plc / Findus
Table 6: Financial Information on Unilever plc
8. For Further Information