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Understanding Opportunities in Speech Analytics (Market Focus)


Published Date: April 2006
Published By: Datamonitor
Page Count: 9
Order Code: R313-14370
 
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DATAMONITOR VIEW
CATALYST
SUMMARY
METHODOLOGY


ANALYSIS
North America will be the strongest initial market for speech analytics, followed by EMEA.
Healthcare, travel and tourism and utilities will be promising markets for speech analytics
Healthcare
Utilities
Travel and tourism
Technology, retail, and entertainment are expected to be longer-term, smaller-scale prospects.
Technology
Retail:
Entertainment

ACTIONS
As the market matures, verticalize sales strategy.
When adoption moves into later stages, target the North American and EMEA markets as leaders for the more sophisticated functions of speech analytics
Pursue opportunities for quality monitoring in the offshore destinations handling mass-market calls, such as India and the Philippines.


APPENDIX
Definitions
Further reading
Ask the analyst


List of Tables
Table 1: Global market for speech analytics by region, 2005-2010
Table 2: Vertical market distribution, 2005 and 2010


List of Figures
Figure 1: Global market for speech analytics by region, 2005-2010
Figure 2: Vertical market distribution, 2005
Figure 3: Vertical market distribution, 2010

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