Understanding adoption of enterprise applications (Customer Focus): Industry

Understanding adoption of enterprise applications (Customer Focus)

Published Date: March 2008

Published By: Datamonitor

Page Count: 19

Order Code: R313-31346

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DATAMONITOR VIEW
CATALYST
SUMMARY
ANALYSIS: The outlook for enterprise application investment is positive despite high penetration; Enterprise applications take-up is continuing apace through the addition of solution areas; CRM has overtaken HR as the second most ubiquitous solution area behind Financials; Investment outlook is boosted by CRM and ERP amid the slower investment growth in other solution areas; ERP penetration will catch up with that of CRM and HR but Financials will remain the most ubiquitous; Macroeconomic trends account for regional variability in investment plans; Enterprise application investment schedules are much more circumspect in Germany and the US; Variations in investment scope are a result of macroeconomic conditions not market maturity; Enterprise applications are still the primary choice for flagship IT project; The size of a flagship enterprise application project is proportional to enterprise size; CEOs are the most important decision makers, but CIOs wield considerable influence; The relative importance of the CEO and CIO fluctuates in national markets; Enterprise applications are still deployed predominantly as on-premise solutions; The reseller channel is perceived as important, although this varies by deployment method; Propensity to outsource depends on the market maturity and macroeconomic trends; Microsoft dominates mindshare in an extremely concentrated market; Mindshare fluctuations across the enterprise size-bands reveal vendors' market segment focus; Summary: Enterprise applications are inextricably linked to core business processes
APPENDIX: Definitions; Methodology; Further reading; Ask the analyst; Datamonitor consulting; Disclaimer
List of Tables: Table 1: Which of the following solution areas do you currently have or use?; Table 2: Which of the following do you currently have or use, and which would you prioritize for investment in the next 6 months? 2 years?; Table 3: Which of the following do you currently have or use, and which would you priorities for investment in the next 6 months? 2 years? - Enterprises investing within the next 2 years by country; Table 4: How much investment are you making in your single biggest IT project in budget year 2007? Which technology area does this fall under? - respondents stating Enterprise applications; Table 5: Please rank the two most influential positions in your organization when making investment decisions regarding enterprise applications.; Table 6: Please rank the two most influential positions in your organization when making investment decisions regarding enterprise applications - by country.; Table 7: What is your preferred approach to buying enterprise applications? By country; Table 8: What is your preferred approach to buying enterprise applications?; Table 9: Which of the following technology areas do you outsource now, or are you considering outsourcing in the next 6 months? 12 months? - By country; Table 10: Please pick two firms which you believe to be 'leaders' in the field of enterprise applications; Table 11: Please pick two firms which you believe to be 'leaders' in the field of enterprise applications - by enterprise size.
List of Figures: Figure 1: Ongoing investment results in increased penetration in all enterprise application solution areas; Figure 2: Despite a high penetration, the investment in CRM and ERP will continue to grow; Figure 3: Enterprises in Germany are refraining from investment in more than three solution areas simultaneously; Figure 4: Larger enterprises are ready to undertake enterprise application projects of a considerable size; Figure 5: CEOs are the most influential primary decision makers, but CIOs can be very important; Figure 6: In the US CIOs are more influential than CEOs; Figure 7: Hosted solutions rival on-premise deployments only in Italy and Germany; Figure 8: Resellers play an important role in sourcing strategies, particularly for hosted solutions; Figure 9: Enterprises in the UK and Australia plan to step up enterprise application outsourcing in the next 12 months; Figure 10: Top three vendors accounting for 94% of the mindshare indicating a very concentrated market; Figure 11: Oracle and SAP encroach on Microsoft's mindshare higher up the market

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