Widespread Adoption of Mobile Internet Underscores Need for Greater Bandwidth in

Widespread Adoption of Mobile Internet Underscores Need for Greater Bandwidth in China

Published Date: August 2007

Published By: In-Stat

Page Count: 35

Order Code: R97-2901

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Description

Table of Contents

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Executive Summary
Definition
Introduction
Survey Demographics: Respondent Ages; Business Trip Frequency; Monthly Income; Service Providers; Monthly Spending; Monthly Spending (Mobile Service); Monthly Spending (Value-Added Services); Attitudes to New Technology
Survey Results (Current Users): Handset Use; Data Card Users; WLAN Users
Potential Users: Interest; Key Successful Factors (KSFs); Purchase Plans; Preferred Payment; Reason Not to Use
Methodology
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List of Tables: Table 1. Respondent Cities
List of Figures: Figure 1. Respondent Ages; Figure 2. Handset Use and Age; Figure 3. Monthly Business Trip Frequency; Figure 4. Monthly Income (US$); Figure 5. Service Providers; Figure 6. Monthly Spending on Fixed Telephone/Broadband (US$); Figure 7. Monthly Spending on Mobile Service (US$); Figure 8. Monthly Spending by Handset Use/Mobile Service Fee (US$); Figure 9. Monthly Spending on VAS (US$); Figure 10. Handset Use and VAS Spending (US$); Figure 11. Attitudes to New Technology; Figure 12. Handset Use and Attitudes to New Technology; Figure 13. Handset Use (Current and Potential Users); Figure 14. Time Spent per Week Accessing Mobile Internet via Handset; Figure 15. Applications Used; Figure 16. Applications and Time Spent per Week; Figure 17. Application Use by Age; Figure 18. Applications by VAS Fee (US$); Figure 19. Satisfaction with Mobile Internet; Figure 20. Time Spent per Week (Data Card); Figure 21. Applications Used (Data Card); Figure 22. Satisfaction Level (Data Card); Figure 23. Time Spent per Week (WLAN); Figure 24. Satisfaction Level (WLAN); Figure 25. Levels of Interest; Figure 26. Interest in Mobile Broadband among Handset Users; Figure 27. Interest in Mobile Broadband among Data Card Users; Figure 28. Interest in Mobile Broadband among WLAN Users; Figure 29. KSF Analysis (Potential Users); Figure 30. How Long Before You Buy After Service is Available?; Figure 31. How Much Are You Willing to Pay for the Service (US$)?; Figure 32. Preferred Payment by Monthly Income (US$); Figure 33. Preferred Payment by Fixed Service Fee (US$); Figure 34. Reasons for Not Using Mobile Broadband