- Executive Summary
- US Online Video Viewers As a Percent of Internet Users, by Gender, 2006-2011
- Issues & Questions
- The eMarketer View
- Key eMarketer Numbers: Women Online
- Internet Users by Gender
- US Internet Users, by Gender, 2006-2011 (millions and % of total Internet users)
- Comparative Estimates: US Internet Users, by Gender, 2006 (% of total Internet users)
- US Internet Users, by Gender, December 2005 & December 2006 (thousands and % increase vs. prior year)
- US Internet Users, by Gender, December 2005 & December 2006 (thousands and % increase vs. prior year)
- US Female Internet Users, by Age, December 2006 (thousands and % of total)
- US Female Internet Users, by Age, December 2006 (thousands and % of total)
- US Internet Users, by Gender, 2006-2011 (% of population ages 3+ in each group)
- US At-Home Internet Users, by Gender, 2000-2006 (% of respondents in each group)
- Demographic Profile of US Adult Internet Users, March-April 2006 (% of respondents in each group)
- Demographic Profile of US Adult Internet Users, February-April 2006 (% of respondents in each group)
- Online Video Viewers by Gender
- US Online Video Viewers As a Percent of Internet Users, by Gender, 2006-2011
- US Online Video Viewers, 2003-2011 (millions)
- US Online Video Viewers, by Gender, 2006-2011 (millions)
- US Online Video Viewers, by Gender, 2006-2011 (% of total)
- US Online Video Viewers and Internet Users, by Gender, 2007 (% of total in each group)
- US Online Video Viewers As a Percent of Broadband Users, Total Internet Users and Total Population, 2003-2011
- Demographic Profile of US Home Broadband Users, 2005 & 2006 (% of respondents in each group and % increase vs. prior year)
- Average Age of US Adult Internet Users Who Regularly or Occasionally* Download or Stream Video or Television Content, by Gender, July-August 2006
- Select Streaming Video Activities among US Consumers, January 2007 (index ranking*)
- US Internet Users Who Have Watched Online Video, by Gender, November 2006 (% of respondents in each group)
- Select Computer Activities of US Adults, by Gender, 2006 (% of respondents)
- US Adult Internet Users Who Regularly or Occasionally* Download or Stream Video or Television Content, by Gender, July-August 2006 (% of respondents)
- Demographic Profile of US Online Video Viewers*, January 2006 (% of respondents)
- US Online Video Viewers, by Gender, March 2006 (% of viewers)
- Demographic Profile of US Online Video Viewers, February 2006 (% of respondents)
- US Online Video Viewers Ages 45+ Who Watch More Online Video vs. a Year Ago, by Gender, July-August 2006 (% of respondents in each group)
- US Female BabyCenter.com Visitors Who View Videos or Video Clips Online, February 2007 (% of respondents)
- Level of Online Experience according to US Adult Internet Users, by Gender, 2006 (% of respondents)
- Frequency of Use
- US Online Video Viewers Who Watch Online Video at Least Once per Week, by Gender, July-August 2006 (% of respondents in each group)
- Frequency of Online Video Viewing among US Female BabyCenter.com Visitors, February 2007 (% of respondents)
- US Weekly* Online Video Watchers, by Age and Gender, February-March 2006 (% of respondents in each group)
- Frequency with which US Adult Internet Users Download or Stream Video or Television Content, by Gender, July-August 2006 (% of respondents)
- Frequency of Viewing among US Online Video Viewers, by Gender, November 2006 (% of respondents)
- What Do Females Watch Online?
- Types of Content that US Consumers Say They Are "Likely" to Stream, January 2007 (% of respondents)
- Types of Online Video Viewed by US Online Video Viewers, by Age, November 2006 (% of respondents)
- Comparative Estimates: Top Three Types of Online Video Viewed or Preferred by US Female Internet Users, 2006
- Comparative Estimates: Top Three Types of Online Video Viewed or Preferred by US Male Internet Users, 2006
- Types of Media that US Adult Internet Users Listen to, Watch or Search for Online to Download, by Gender, June 2006 (% of respondents)
- Types of Online Video Watched by US Online Video Viewers, by Gender, 2006 (% of respondents in each group)
- Types of Videos that US Female Visitors to BabyCenter.com Enjoy Watching Online, February 2007 (% of respondents)
- Types of Online Video Watched by US Online Video Viewers, by Gender and Age, February-March 2006 (% of respondents)
- Downloading and Purchasing
- US Adult Internet Users Who Have Ever Downloaded Video Files onto Their Computer, by Gender, 2004-2006 (% of respondents in each group)
- US Adult Internet Users Who Download Free or Pay-Per-Use Music, Video or Pictures, by Gender, 2006 (% of respondents)
- Types of Media that US Adult Internet Users Have Purchased/Attempted to Purchase Online, by Gender, June 2006 (% of respondents)
- US Consumers Who Download Movies from File-Sharing Web Sites, by Gender, June-September 2006 (% of total)
- Traffic to Video Destination Sites
- US Unique Visitors to Select Online Video Sites, by Gender, December 2006 (% of total Internet users in each group)
- US Visitors to Select Online Video Sites, by Gender, December 2006 (% of total Internet users in each group)
- Top Internet Categories among US Female Internet Users, Ranked by Unique Visitor Growth, December 2005 & December 2006 (thousands of unique visitors and % increase vs. prior year)
- US Unique Visitors to Select Online Video Sites, by Gender, December 2006 (thousands and % of total)
- US Visits to the Multimedia and Television Web Site Categories, by Gender, Week ending February 3, 2007 (% of total)
- US Visitors to Select Online Video Sites, by Gender, December 2006 (thousands and % of total visitors)
- Select US Video Web Sites with Largest Percent of US Traffic from Females, Four weeks ending February 3, 2007 (% of total audience)
- US Visitors to Select Video Web Sites, by Gender, January 2007 (indexed by visitors to all Web sites)
- Web Sites on which US Online Video Viewers Watch Online Video, by Gender, 2006 (% of respondents in each group)
- Web Sites on which US Adult Male Internet Users Have Watched Online Video, by Age, December 2006 (% of respondents in each group)
- Web Sites on which US Adult Female Internet Users Have Watched Online Video, by Age, December 2006 (% of respondents in each group)
- YouTube
- US Visitors to YouTube.com, by Gender, December 2005, May & December 2006 (thousands and % of total audience)
- US Unique Visitors to YouTube.com, by Gender, May & December 2006 (% of total)
- US Visitors to YouTube, by Gender, Four weeks ending February 3, 2007 (% of total)
- US Visitors to YouTube.com, by Gender, October 2006 & January 2007 (indexed by visitors to all Web sites)
- US Female Visitors to YouTube.com, by Age, December 2006 (thousands and % of total female audience)
- US Male Visitors to YouTube.com, by Age, December 2006 (thousands and % of total male audience)
- The TV-Online Video Connection
- TV Usage, by Gender
- Average Daily Time Spent Watching TV by US Consumers, by Gender and Age, 1988-2005 (hours:minutes)
- Number of People in US TV Households, by Age and Gender, 2007-2010 (thousands)
- Amount of TV that US Adult Internet Users Watch vs. Two Years Ago, by Gender, 2006 (% of respondents in each group)
- Daily Time Spent with Major Media among US Adults, by Gender and Age, January 2006 (minutes)
- Amount of Time per Day that US Teens Spend Watching TV, 2003 & 2006 (hours)
- Average Time per Weekday that US Teen Internet Users Watch TV, by Age and Gender, June-July 2006 (% of respondents in each group)
- The Online Opportunity for TV Networks
- Devices on which US Teen Internet Users Would Watch a TV Show, by Age and Gender, June-July 2006 (% of respondents in each group)
- Devices on which US Young Adult Internet Users Would Watch a TV Show, by Age and Gender, June-July 2006 (% of respondents in each group)
- US Unique Visitors to ABC.com, CBS.com and NBC.com, by Gender, December 2006 (thousands and % of total)
- US Visitors to Select Broadcast Network TV Sites, by Gender, January 2007 (indexed by visitors to all Web sites)
- Select US Broadcast Television Web Sites with Largest Percent of US Traffic from Females, Four weeks ending February 3, 2007
- Demographic Profile of NBC Rewind* Users, November-December 2006 (% of respondents)
- Time that US Online Video Viewers Spend Watching Movies or TV Online, by Gender, 2006 (minutes per week)
- Select US Syndicated TV Show Web Sites with Largest Percent of US Traffic from Females, Four weeks ending February 3, 2007 (% of total)
- Select US Cable TV Web Sites with Largest Percent of US Traffic from Females, Four weeks ending February 3, 2007 (% of total)
- Marketing to Women Via Online Video
- US Online Video Advertising Spending, 2001-2011 (millions)
- Online Video Ad Spending as a Percent of Total Internet, Rich Media and Television Ad Spending in the US, 2004-2010
- US Adult Internet Users Who Have Watched Movie Trailers in Web Advertisements, by Gender, July 2006 (% of respondents)
- US Adult Internet Users Who Have Clicked "Play" for Video Ads, by Gender, July 2006 (% of respondents)
- US Adult Internet Users Who Have Explored and/or Played with Detailed Features of Interactive Web Ads, by Gender, July 2006 (% of respondents)
- US Adult Internet Users Who Have Watched an Online Video Advertisement for a Product or Service, by Gender and Internet Access Technology, March 2006 (% of respondents in each group)
- Aspect of Online Video that US Adult Internet Users Like Least, by Gender, February 2007 (% of respondents in each group)
- US Online Video Viewers Who Believe Online Video Advertising Disrupts Their Web Surfing Experience, by Gender, November 2006 (% of respondents)
- Attitude toward Ads that Appear prior to Online Videos among US Female BabyCenter.com Visitors, February 2007 (% of respondents)
- Whether US Adult Internet Users Are Willing to Watch Advertising before a Free Online Video, by Gender, 2006 (% of respondents in each group)
- US DVR Owners Who Skip Commercials, by Gender, 2005 & 2006 (% of respondents)
- Related Information and Links
- Related Links
- Contact
- Report Contributors
- About eMarketer
- A Trusted Resource
|
0 items
